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Frédéric Simard and RE-AK Technologies: Measuring Emotion

October 2, 2026

Frédéric Simard and RE-AK Technologies: Measuring Emotion

Before landing on the right formula, Frédéric Simard measured human emotion with three different technologies. RE-AK Technologies first targeted video games, then retail, before building Hermès: a biometric headset that straps on in seconds and tracks a person's experience as they move through real-world spaces. Now deployed across live events and entertainment, the technology has just launched a model where visitors fund their own measurement.

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Le Chiffre : Your Financial Model Matters Most (or definitely a lot!)

April 1, 2026

Le Chiffre : Your Financial Model Matters Most (or definitely a lot!)

Running a business without a financial model is like driving with your eyes closed. Hardware founders know this: selling a physical product isn’t the same as selling a subscription. Inventory, suppliers, production capacity, BOM—every decision has a direct impact on your cash flow, sometimes months before you even realize it. Le Chiffre helps you spot the holes before they swallow you whole: your financial model, your cash flow, your growth scenarios. With the right tools, you stop reacting and start making decisions. “Revenue is vanity. Profit is sanity. Cash flow is reality.”

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